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Tuesday, April 17, 2012

 1:13 PM 

Hovde releases 60-second TV ad highlighting personality

Eric Hovde has released a new 60-second TV spot for his U.S. Senate bid where he highlights his Wisconsin upbringing and shows a more personal side.

The ad, entitled "American Dream", begins with photos of Hovde's family while he describes their arrival and success in America, despite having "not much of anything."

"It was through their hard work and perseverance and self-determination that they were going to make it in this country," Hovde says. "That's what this country was made on."

Hovde then details his upbringing in Wisconsin, graduation from the University of Wisconsin and creation of his company, Hovde Financial.

As the national debt is displayed, Hovde says the nation can overcome its challenges if there is "courage to do the right thing."

"I think by the shift to a sense of entitlement and dependence on government, we're losing a bit of our soul, to be honest," Hovde says. "We have to get back to self responsibility."


See the ad in AdWatch:
http://wispolitics.com/index.iml?Content=24
-- By Jason Smathers


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